Felix von Kunhardt joins Sellaround.net – 27.06.2011

Former eBay Europe executive takes on management role at social
commerce pioneer Sellaround.net.

Stuttgart, 27 June 2011, Felix von Kunhardt expands sales and business development at
social commerce platform Sellaround.net following his appointment as COO and executive
co-director. The e-commerce expert von Kunhardt was instrumental in developing eBay’s
European branded shops program and previously led the online auction house’s merchants
business within Germany.

Sellaround.net founder and CEO Adrian Thoma says: “We are thrilled that Felix von
Kunhardt – a long time online expert and excellent manager – has joined us. He comes from
e-commerce pioneer eBay to Sellaround.net, the social-commerce pioneer.”

At www.Sellaround.net, users create free widgets that can be embedded into websites or
directly into Facebook as mini-shops, thereby opening up multiple points of sale for retailers.
In just a few clicks, anyone can become a seller able to market their product quickly and
easily over social networks like Twitter and Facebook.

Von Kunhardt explains: “How is Sellaround different? The shopping experience comes closer
to the customer – to those places where they spend time, feel comfortable and where they
interact with friends. Social commerce is the natural evolution of e-commerce and will grow
enormously in the years ahead. Sellaround uses the interactive, viral potential of social
networks and enables people to resell the products they like.”

About Sellaround.net:

At Sellaround.net, the first social commerce platform for distribution and resale via the social
web, users create widgets that function simultaneously as both an advertising banner and
mini-shop with an integrated payment process. The widgets can be embedded into
Facebook, Twitter, websites, blogs and as QR codes, and serve as a virtual sales area for
physical and digital products. In addition, there is the possibility of offering the product for
resale, thus boosting viral distribution. Sellaround.net is designed for young artists
(musicians, designers, authors) seeking lucrative ways to distribute their works. Similarly
professional retailers aiming to broaden their products’ distribution channels find a suitable
platform in Sellaround. More information can be found at www.sellaround.net.

Press contact: Daniela Kazmaier | Tel: +49.30.2576205.19 | presse@sellaround.net